MSG Sphere, the world’s most advanced immersive experience.

2023.11.15 Go to Las Vegas to see MSG Sphere

Hello everyone.
Immersive is pleased to share with you our impressions of the world-renowned MSG Sphere, which our company recently toured.
This facility embodies a new next generation entertainment format and represents futurism and innovation.

【Project Summary】

Location: East side of Venetian Resort, Las Vegas
Feature: One of the world's largest spherical structure theaters, exterior is composed of LED panels
Investment amount: approx. 340 billion yen
Seating capacity: 16,800 people.
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Official HP
【sphere】https://www.thespherevegas.com/
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【Impressions at the time of the visit】

The moment I saw the magnificent structure of the Sphere, I was struck by its scale and beauty.
In the cityscape of Las Vegas, where outdoor LED visions are in full swing and digital media abound along with neon lights, the presence of spherical LEDs attracts everyone's attention,
As a DOOH (digital outdoor advertising), it maximizes the value of the media.

In addition, it is equipped with the most amazing new technology inside.
State-of-the-art technology with over 160,000 super-directional loudspeakers that can deliver sound to each and every audience member.
A huge domed immersive theater with 1.2 million LED panels, showing images in 16K resolution.
Haptic (moving seats), wind, and scent provide an overwhelmingly immersive experience that stimulates the audience's five senses.
The facility is versatile and offers a variety of entertainment options, including concerts, events, and commercial advertising.

【Highlights of the experience】

The 16K video experience in the Immersive Theater was particularly memorable. Due to the high-resolution LED displays around the stage,
provided a comprehensive visual experience and a sense of realism.
In the future, the MSG Sphere will offer visitors new and exciting experiences through the introduction of digital art, AI, and immersive video technology.
We believe this facility will bring new life to the Las Vegas entertainment industry and further promote our creativity.

Finally.

The MSG Sphere has received an enormous investment of approximately 340 billion yen, which is more than just a cultural landmark,
The MSG Sphere is expected to be more than just a cultural landmark, but will also contribute significantly to economic returns. The facility has the potential to be a new source of revenue not only for tourism in Las Vegas, but for the local economy as a whole.
It will also contribute to the creation of new business models and the development of related industries through the introduction of innovative technology.
Thus, the MSG Sphere has not only cultural value, but also a significant economic impact, and we are very much looking forward to its future development.

If your company is interested in such an initiative in Japan, please contact Immersive.

CONTACT

Please feel free to contact us!

Immersive, Inc.