WORKS

Realizing the Sale of Multiple Condominiums at a Single Hub / World Residential

A New Real Estate Showroom Experience in an Immersive Space Surrounded by Digital Imagery

A New Real Estate Showroom Experience in an Immersive Space Surrounded by Digital Imagery
World Residential Co., Ltd. (Headquarters: 4F NBF Comodio Shiodome, 2-14-1 Higashi-Shimbashi, Minato-ku, Tokyo; President: Shinichiro Kuwahara) is a housing development company operating under the philosophy of "contributing to the community through town building where people and culture gather." To date, they have supplied 30 condominium buildings, realizing housing creation that accurately captures regional characteristics and the needs of the times.

Recently, the company implemented the Immersive Engine and Immersive Magic Wall in their showroom.

End Client: World Residential Co., Ltd.
Partner: Seibido Co., Ltd.

■ Challenges Prior to Implementation
Previously, the company constructed one condominium gallery for the sale of each condominium building. This "scrap and build" method, where the gallery is dismantled at the end of the sales period, presented challenges in terms of the mass consumption of building materials and overall inefficiency.

To address this issue, they were considering the establishment of a comprehensive condominium gallery where real estate presentations for multiple properties could be conducted within a single space.

A Presentation Method for Instantly Navigating Condominiums via One-Touch Tablet Operation

The tablet UI for operating the Immersive Engine can be freely customized to meet the client's specific needs.
In this implementation, we achieved intuitive tablet operability not only for switching the projected properties but also for displaying floor plans on the floor surface, changing viewpoints, and controlling lighting.

This enables anyone to easily deliver high-quality presentations without requiring specialized system knowledge.

Additionally, the Immersive Magic Wall was implemented concurrently. Utilizing quantum dot technology to deliver high-contrast expression, it faithfully reproduces the textures and colors of interior details, completing a space that enables highly persuasive presentations to visitors.

Future Outlook

Through this implementation, World Residential has highly evaluated the high extensibility of the Immersive Engine and the immersive experience provided by the Immersive Magic Wall.

Immersive, Inc. excels at integrating various digital technologies. We can combine the technologies and tools necessary for meetings and presentations according to our clients' needs.
We will continue to refine our technology to provide our clients with the weapon of powerful visual and spatial presentation for their business.

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Immersive Engine
https://immersive.tokyo/en/service/immersive-engine/

Immersive Magic Wall
https://immersive.tokyo/en/service/immersive-magic-wall/

World Residential Co., Ltd. Website:
https://wrdt.co.jp/
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Works Other Production Achievements

Updating Existing Spaces with Immersive Experiences / Nikko Co., Ltd.
- Immersive Engine
Founded in 1919, Nikko Co., Ltd. is a leading manufacturer of plant machinery, boasting approximately an 80% domestic market share for asphalt plants and about 40% for concrete batching plants. The company's headquarters showroom was established in 2018 to mark its 100th anniversary, designed and constructed by their partner, Daishinsha Delight Inc. (hereinafter "Daishinsha"). Since then, it has been utilized as an important hub for communicating the company's history and its strengths, such as plant maintenance services and long-cultivated technical capabilities, to visitors.
Creating an Immersive Space Optimized for Diverse Content Experiences / CAD CENTER CORPORATION
- Immersive Magic Wall
- Immersive Engine
CAD CENTER CORPORATION (Headquarters: Shiba, Minato-ku, Tokyo) is a company whose core strength lies in the visualization domain, primarily utilizing 3DCG. They have produced numerous experiential content pieces for exhibition facilities and other venues, leveraging spatial design with a prerequisite of immersion and interactivity. Their content spans a wide variety of types, predominantly consisting of experiences where the true value is conveyed through actual hands-on experience rather than simple verbal explanation. For this project, they implemented our "Immersive Engine" and "Immersive Magic Wall." Furthermore, to enable rapid switching between diverse content displays tailored to each client, we also provided customization of the operation tablet interface. Rather than treating visual projection onto a space as the final goal, we backward-engineered the design based on "how it will be used," comprehensively designing the entire experience down to its seamless operability.
Training Center “Yukei” / Kao Corporation
- Immersive Magic Wall
- Immersive Engine
Kao Corporation is a company that has continued to support people’s daily lives as one of Japan’s leading chemical and household products manufacturers for more than 130 years since its founding in 1887. With “Realizing a Kirei Life for All” as its purpose, the company positions its mission as contributing to a richer future for people, society, and the planet through sustainable, high-quality products and services. On November 18, 2025, the company opened the Training Center “Yukei” within the Kao Sumida Site in Sumida, Tokyo. The origin of Yukei can be traced back to “Yukei Juku,” which was established within the Sumida site in 1998. The name carries the following aspiration: “Guided by the paths walked by our predecessors, we support (tasuke) and guide (michibiki) one another; we open (hiraki) ourselves, elevate each other together, and make this a place to look toward the further development of Kao.” This time, Immersive, Inc. installed Immersive Engine and Immersive Magic Wall in two locations on the second floor of Yukei. The result is an environment where trainings, workshops, and presentations can be conducted while surrounded by immersive digital visuals. ■ Challenges Before Implementation What Kao Corporation was looking for was “a projector-based space where videos and materials can be clearly seen even in a bright environment.” With conventional projectors, maintaining room brightness tended to make images look washed out, and there were challenges in the visibility of detailed materials. While considering improvement measures, representatives from Kao Corporation visited Immersive, Inc.’s showroom in Ebisu. They were surprised by the visual experience of Immersive Magic Wall, which achieves high contrast without lowering the brightness of the space, and decided to adopt it as the optimal solution for Yukei.
An office that employees want to come to / CNS Co., Ltd.
- Immersive Magic Wall
- Immersive Engine
CNS Co., Ltd., a comprehensive IT solutions company based in Kamiosaki, Shinagawa, Tokyo, provides total support for corporate information systems, covering everything from IT infrastructure to cloud and security. Upon relocating their office, the company set forth two key themes: "We want to create an environment where employees naturally gather and communication flows." "We want to deliver presentations that convey greater value to our clients." To realize these goals, they chose Immersive’s solutions: the Immersive Engine and Immersive Magic Wall. These tools transformed the office from a mere “place to work” into a “place people want to gather,” thanks to powerful visuals that remain vivid even in bright environments. This not only encouraged spontaneous interaction among employees but also created a highly immersive and persuasive presentation space for visiting clients. The new office has been reborn as a symbol of the company’s philosophy: "Innovation sparked by communication." ■ Challenges before implementation In designing the new office, the focus was on creating a space where employees would naturally want to gather, interact, and work. Although their business model does not require physical presence, fostering a stronger sense of unity among employees remained a major goal. Additionally, with the establishment of the sales and consulting divisions, client presentations increased significantly. However, traditional projectors presented two challenges: Inability to display clear visuals in bright environments Difficulty delivering impactful presentations To enhance both employee engagement and client impact, CNS turned to Immersive’s solutions.

Movies Video of our achievements

- Immersive Engine
ESCRIT INC．

Virtual wedding hall tour
- Immersive Engine
Taikisha Ltd.

Creation HUB
- Contents Creation
- Immersive Engine
SocioFuture, Ltd.

IDEA Showroom
- Contents Creation
- Immersive Engine
Kumamoto Branch, NTT WEST

NTT New Kuhonji Bldg. Innovation Experience Center
- Contents Creation
- Immersive Engine
LOGISTEED, Ltd.

LOGISTEED CAFÉ
- Contents Creation
- Immersive Engine
Hyogo Prefecture

Rokko Nature Immersive Experience Theater