Immersive Magic Wall | WORKS
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A leading Japanese infrastructure and building-solutions group
Next-Generation Communication Space Adopted by the Research Facility of a Leading Japanese Infrastructure and Building-Solutions Group
A leading Japanese infrastructure and building-solutions group has adopted Immersive Magic Wall at its customer co-creation research facility. Operated as a place where visitors can experience products and services built on next-generation technologies, the facility underwent a renewal that called for an entrance space capable of leaving a strong impression on every visitor. Immersive Magic Wall was chosen as the solution to convey the group's vision and technological messages through overwhelming visual expression.
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Taisei-Yuraku Real Estate Co.,Ltd.
From the Home Interior to Life in the Neighborhood: A Sales Hub Where Quality Living Can Be Experienced
Taisei-Yuraku Real Estate Co., Ltd. (part of the TAISEI Group) operates “OBER LOUNGE,” a consolidated sales hub for its new-build condominium brand “OBER,” on the first floor of its head office in Kyobashi, Tokyo. Immersive Engine and Immersive Magic Wall were installed at this sales hub.
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TOPPAN Holdings Inc.
Elevating the Experiential Value of a Co-Creation Showroom Through an Advanced Visual Environment
TOPPAN Holdings Inc. (headquartered in Bunkyo-ku, Tokyo; President & Representative Director: Hideharu Maro) has adopted Immersive Magic Wall at “TOPPAN GATEWAY,” the new showroom it has opened in Takanawa. End Client : TOPPAN Holdings Inc. Partner : Total Media Development Institute Co., Ltd. The facility is designed as a place to present the TOPPAN Group’s new corporate vision and to co-create social value together with its customers. Working in concert with the group’s new base at “THE LINKPILLAR 1 SOUTH” in Takanawa Gateway City, it also serves to accelerate new business development and initiatives in the IoT field. In this project, Immersive Magic Wall was applied to an existing wall in a key space within the showroom. Doing so resolved long-standing challenges such as halation and color reproduction, dramatically improving the contrast and visibility of the imagery and realizing a visual environment that brings out the full appeal of the content itself. By evolving the very way imagery is perceived, Immersive Magic Wall maximizes the value of content and becomes a foundation for conveying a company’s technologies and philosophy in an intuitive way. Immersive will continue to evolve space itself into an interface for communication, contributing new experience designs that support the value creation of every company. ———————————————Immersive Enginehttps://immersive.tokyo/en/service/immersive-engine/ Immersive Magic Wallhttps://immersive.tokyo/en/service/immersive-magic-wall/———————————————
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SOTETSU REAL ESTATE Co., Ltd.
Immersive Spaces That Accelerate the Imagination of a Real, Lived Lifestyle
Sotetsu Real Estate Co., Ltd. develops residential projects centered on Kanagawa. For a large-scale condominium project the company is newly undertaking, Immersive Engine and Immersive Magic Wall were each installed at two locations within its showroom. End Client : SOTETSU REAL ESTATE Co., Ltd. Partner : WorksWorks Inc. ■ The Challenge Before AdoptionFor customers considering the purchase of a condominium that is not yet built, flat materials such as brochures and panels alone made it difficult to picture “the life ahead of me” at life size. As the company explored new ways to present its properties, customers experienced the immersive space firsthand at Immersive’s Ebisu showroom, which led to the adoption.
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Azbil Corporation
Making Hard-to-See Corporate Value Visible: Immersive Video Content Production (3DCG & Live-Action)
With the installation of the "Immersive Room" in the lounge of Azbil's new head office, Immersive handled not only the space itself but also the production of an approximately three-minute corporate introduction video. Combining 3DCG and live-action, it is immersive video content whose very story—the experience visitors go through—was designed from the ground up.
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Azbil Corporation
Making the Invisible Value of a Quietly Vital BtoB Company Felt Through Immersive Space and Content
Azbil Corporation is a BtoB company that manufactures measurement and control equipment, used in buildings, factories, plants, and beyond, that quietly supports the foundations of society. With the company's recent relocation, Immersive's solutions have been installed in the "Immersive Room," a newly created space within the lounge of Azbil's new head office. The installation combines the Immersive Engine, which wraps video across a U-shaped configuration, with the Immersive Magic Wall, which enables high-contrast visual expression. Beyond the space itself, the project also included content production: an approximately three-minute corporate introduction video in Japanese, English, and Chinese, along with a screensaver that fills the space the moment visitors enter.
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KAJIMA CORPORATION
A Next-Generation Human Resource Development Platform Realized with Japan’s Leading Construction Professionals
The hands-on training facility "Kajima Technical Center" (Tsurumi-ku, Yokohama), operated by KAJIMA CORPORATION, was established with the goal of improving the quality control capabilities of young and mid-career employees within the KAJIMA Group. We are pleased to announce the installation of the Immersive Engine and Immersive Magic Wall (Domestic Certified Version) in the facility's "KZ Gallery," a space utilized for employee training, recruitment activities, and external events. ■ The Challenges Before Implementation When conveying the company's proud history of large-scale construction achievements during presentations for recruitment and training, traditional single-screen setups had reached their limits. The starting point for introducing this advanced three-sided immersive system was the desire to go beyond mere "information transmission" and elevate it to a "shared experience" deeply engraved in the memories of young talent.
