Immersive Takes Part in International Symposium “immersiVenice” in Italy. Japan-Born Immersive Technology Is Now Drawing Attention Overseas.

On June 16, 2026, Immersive was invited to speak online at the symposium "immersiVenice: i media immersivi tra ricerca e territorio," held at Ca' Foscari University of Venice in Venice, Italy, where the company presented its work.

The symposium brought together representatives from research institutions, companies, and the culture and arts sectors, featuring active discussion on the social implementation of immersive media and the potential for collaboration between academia and industry.

A Speaking Opportunity at Ca' Foscari University of Venice, Born from a Website Inquiry

This speaking opportunity came about through an invitation from Ms. Keiko Kusakabe, who has long been engaged in cultural and industrial exchange between Japan and Italy, together with Ms. Roberta Novielli.

Ms. Roberta Novielli is a professor at Ca' Foscari University of Venice. Widely recognized as a leading authority on Japanese cinema, she has written numerous books on Japanese film and animation. She founded the Ca' Foscari Short Film Festival, and in 2026 established immersiVenice, a university spin-off dedicated to research and development in immersive media. In 2019, she received the Foreign Minister's Commendation in recognition of her long-standing contribution to promoting Japanese culture internationally.

Ms. Kusakabe is a leading figure in cultural and industrial exchange connecting Japan and Italy. For many years, she has planned and coordinated international projects and cultural initiatives between the two countries. In recognition of her contributions to promoting exchange between Japan and Italy, she was decorated as a Cavaliere of the Order of Merit of the Italian Republic.

The opportunity arose as both individuals were researching leading examples and potential partner companies worldwide while preparing to launch an immersive media business in Italy. In the course of this research, they took interest in the case studies and activities published on our website, which led to this invitation to speak.

We see their decision to focus on Immersive, a Japan-born solution, after surveying immersive-related companies and examples from around the world, as one example of how our work is being recognized beyond Japan's borders.

Bringing the Concept of a "Space OS" to the World

The theme of our presentation was the concept of "Immersive Engine as a Space Operating System." Reframing physical space itself as an OS that can be operated, we introduced concrete use cases showing how space-based communication is evolving and how Immersive is being used in real business settings.

The presentation drew strong interest from attendees, providing an opportunity to highlight the potential of immersive technology across the fields of education, research, industry, healthcare, and culture.

Going forward, we will continue to exchange information on potential partnerships and joint projects in the Italian market.

Japan-Born Immersive Technology, Now Drawing Attention from Around the World

Immersive's mission is to move "from conveying information to sharing experiences."

This speaking engagement reaffirmed that the spaces we create for sharing experience are gaining expectations as a new communication infrastructure, not only in Japan but also at the forefront of research and industry in Europe. We will continue to share Japan-born immersive technology with the world, in collaboration with research institutions and companies both in Japan and abroad.

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Immersive Engine
https://immersive.tokyo/service/immersive-engine/

Immersive Magic Wall
https://immersive.tokyo/service/immersive-magic-wall/

immersiVenice URL :
https://immersivenice.com/
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Works Production Achievements

  • Making the Invisible Value of a Quietly Vital BtoB Company Felt Through Immersive Space and Content

    Azbil Corporation

    Making the Invisible Value of a Quietly Vital BtoB Company Felt Through Immersive Space and Content

    Azbil Corporation is a BtoB company that manufactures measurement and control equipment, used in buildings, factories, plants, and beyond, that quietly supports the foundations of society. With the company's recent relocation, Immersive's solutions have been installed in the "Immersive Room," a newly created space within the lounge of Azbil's new head office. The installation combines the Immersive Engine, which wraps video across a U-shaped configuration, with the Immersive Magic Wall, which enables high-contrast visual expression. Beyond the space itself, the project also included content production: an approximately three-minute corporate introduction video in Japanese, English, and Chinese, along with a screensaver that fills the space the moment visitors enter.

  • A Next-Generation Human Resource Development Platform Realized with Japan’s Leading Construction Professionals

    KAJIMA CORPORATION

    A Next-Generation Human Resource Development Platform Realized with Japan’s Leading Construction Professionals

    The hands-on training facility "Kajima Technical Center" (Tsurumi-ku, Yokohama), operated by KAJIMA CORPORATION, was established with the goal of improving the quality control capabilities of young and mid-career employees within the KAJIMA Group. We are pleased to announce the installation of the Immersive Engine and Immersive Magic Wall (Domestic Certified Version) in the facility's "KZ Gallery," a space utilized for employee training, recruitment activities, and external events. ■ The Challenges Before Implementation When conveying the company's proud history of large-scale construction achievements during presentations for recruitment and training, traditional single-screen setups had reached their limits. The starting point for introducing this advanced three-sided immersive system was the desire to go beyond mere "information transmission" and elevate it to a "shared experience" deeply engraved in the memories of young talent.

  • Creating an Immersive Meeting Space: Translating the Memories of the Disaster into a “Lived Experience”

    Fukushima Koriyama LL Town

    Creating an Immersive Meeting Space: Translating the Memories of the Disaster into a “Lived Experience”

    "Fukushima Koriyama LL Town," planned and developed by Fukuda and Partners Co., Ltd., is a multi-building logistics hub that possesses dual functions: a "logistics base" during normal times and a "disaster prevention base" during emergencies. The development of this facility was driven by the company's own experience in the recovery efforts following the Great East Japan Earthquake, where they acutely realized that "delivering goods is protecting lives." To prevent the memories of the disaster from fading and to pass them on to the next generation as a practical, actionable solution, they have installed the "Immersive Engine" and "Immersive Magic Wall" in a large conference room within one of the buildings. End Client: Fukuda and Partners Co., Ltd. Partners: NTT EAST, Inc., PDC Co., LTD.

  • Achieving Stunning Visual Fidelity with High-Brightness Projectors × Magic Wall

    arkbell,inc.

    Achieving Stunning Visual Fidelity with High-Brightness Projectors × Magic Wall

    arkbell,inc. (Headquarters: Ota-ku, Tokyo) is an "audio, visual, and lighting solutions company" that has produced numerous events and spatial experiences. To allow clients to truly "experience" the value of projection mapping, the company opened a test lab within their own studio. To maximize the sense of immersion in that space, they introduced "Immersive Magic Wall," our specialized projector paint that enables high-contrast visual expression. ■ Pre-Installation Challenges When launching the test lab, the company faced the issue of image washout caused by conventional "white walls." Even with the introduction of the latest high-brightness projectors, white walls cause diffuse light reflection, resulting in the loss of contrast—the lifeblood of visual content. They realized the need to look beyond equipment specifications and change the "wall (environment)" acting as the canvas. While carefully evaluating various paints capable of preventing this washout, including competitors' products, they visited the Immersive showroom in Ebisu. The stunning "depth of color" they witnessed left a profound impact and became the deciding factor for the installation.

Movies Video of our achievements

  • Virtual Wedding Venue Tour
    • Immersive Engine

    ESCRIT INC.

    Virtual wedding hall tour

  • Creation HUB
    • Immersive Engine

    Taikisha Ltd.

    Creation HUB

  • IDEA Showroom
    • Contents Creation
    • Immersive Engine

    SocioFuture, Ltd.

    IDEA Showroom

  • NTT New Kuhonji Bldg. Innovation Experience Center.
    • Contents Creation
    • Immersive Engine

    Kumamoto Branch, NTT WEST

    NTT New Kuhonji Bldg. Innovation Experience Center

  • Immersive Experiences Facilitate Co-creation Innovation
    • Contents Creation
    • Immersive Engine

    LOGISTEED, Ltd.

    LOGISTEED CAFÉ

  • Rokkosan Visitor Center
    • Contents Creation
    • Immersive Engine

    Hyogo Prefecture

    Rokko Nature Immersive Experience Theater

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